Three Brothers Bakery Celebrates our 62nd Anniversary with Rye Bread

My father-in-law Sigmund Jucker, one of the Three Brothers and Holocaust survivor. Photo by Mark Seliger*

As I write this blog post today, it is Yom Hashoah– more commonly known in America as Holocaust Remembrance Day. This day (and really, this week) are special to all of us at Three Brothers Bakery, for it is the time my father-in-law Sigmund thinks of as his birthday.

Sigmund, his two brothers and older sister were liberated on May 8, 1945, from the Nazi concentration camps and on May 8, 1949, Three Brothers Bakery opened in Houston Texas. When we were getting ready to celebrate our 60th anniversary two years ago, I said to him, “We have to have a party; it’s our 60th anniversary!” He replied, “No, it’s our 64^th.”  Why did he think it was our 64^th anniversary?  He thought it was our 64^th because it was on May 8, 1945, that Sigmund began to live again.

So, in honor of our 62nd anniversary as well as the the three brothers and their sister’s liberation from Nazi concentration camps, this weekend– May 6^th through 8^th—  we are selling our Jewish rye bread and giving ALL proceeds from the rye bread to Holocaust Museum Houston. The reason we chose our Jewish rye was because it was one of our original recipes, and the one the three brothers remembered when they were taken prisoner.  Since this family recipe was not lost, it is another victory over Hitler. We hope that you’ll come in and help us celebrate our birthday and support the second largest Holocaust museum in the United States: the Holocaust Museum Houston. Order your rye bread today >>

*The photo of Sigmund Jucker within this post is from the book WHEN THEY CAME TO TAKE MY FATHER: Voices of the Holocaust. “(Mark Seliger) Captured here with clarity and truth are fifty images of survival, portraits of the men and women who lived through the brutality to triumph over oppression; survivors truly. Their wrenching first-person accounts accompany intimate photographs and tell of Holocaust experience swith an immediacy that is both mesmerizing and appalling.”

For more information about Mark Seliger, please visit www.markseliger.com. WHEN THEY CAME TO TAKE MY FATHER: Voices of the Holocaust is found now on www.amazon.com. Introduction by Robert Jay Lifton. Edited by Leora Kahn and Rachel Hager. Published by Arcade Publishing, distributed by Little, Brown and Company, 1996.